幫忙解釋一句英文...

haukwankin

you need to describe the customer profile of the segment that B&Q selected in Hong Kong.
: C3 s( ?5 Y0 y; }) U- Z. D3 Z4 x
$ r" v- T- Y( c$ C3 B我想問下即係點解?
: y0 h1 L, b$ j! n4 y( W. I7 [/ q
. c$ c7 t, E) y* ~今日要交功課，好急!!!
1 C2 E8 O9 b6 Y; B! W8 ?5 B- V2 r# I5 i% _
ps.B&Q website : http://www.bnq.com.hk/aboutus.html

d228216

分幾段睇..
5 E: F; T. p3 L2 F; X; _you need to describe 去形容# P- A& W( n0 `, x' {3 _1 ^
the customer profile  顧客的概況* I2 g. L; ~" Y
of the segment that B&Q selected in Hong Kong    B&Q 主攻 目標市塲5 P% k" S9 a, _# K' s: F

  W  w. b6 W- |" ]% A答案: define 佢地既顧客市塲層面, 如收入, 教育, 年齢, 家庭結構等

haukwankin

但係我仲有Q2:you need to identify possible variable (s) or base (s) that B&Q might have used to divide "home improvement" market into different segments.
3 o: E2 V" }  f; j* _3 [  }8 v- q1 S  ~) P
咁咪同Q2一樣???

d228216

possible variable =可能的變數/基準, B. Q' Q& k+ X! d2 `4 [4 E7 r! {3 Q

3 c* N" y7 T; l5 U, r' C  j  l問題係後半句「 might have used to divide 」1 g' L# T- }( G7 e" X# i8 r" ^
% Y4 H2 G8 u; n2 R+ g) T5 d! Y
即 home improvement 分開幾層面梨講
  n, z; r' Y* w) p, Y1 u' C$ [; ]$ V' U$ P. t6 _
答案: 如全屋新裝修+設計 / 番新 / DIY / 傢俱用品 / 傢俬雜物

haukwankin

icic...不過B&Q既顧客市塲層面究竟係咩?好似係人都會幫襯喎...

d228216

Originally posted by haukwankin at 2007-11-28 01:25 PM:- y# V2 W3 e! n  ]
icic...不過B&Q既顧客市塲層面究竟係咩?好似係人都會幫襯喎...

/ X2 \; w. A3 |0 k係人都會幫襯都係一個市塲層面.. TARGET = ALL  s' v, B0 I  b2 A- U

" u" f+ C, @( Y但你答得依d問題多數係 marketing 方面, 要知道 all target = 冇 target, 做乜都唔成.
% _! I, a5 M6 Z6 Y# v2 ?
. `4 E2 h9 z- @( V你check真d佢地既 product, service, price 等, compare 吓同 宜家及一般裝修公司有咩分別.

艾力克

Originally posted by haukwankin at 2007-11-28 01:25 PM:2 T1 t7 |+ [" _, o
icic...不過B&Q既顧客市塲層面究竟係咩?好似係人都會幫襯喎...

; I9 F* Q: c. {& b( N* `5 E
個個都會幫襯, 並唔代表佢地係target market  l( q! A2 |" E$ v. }: s
e.g.個個都去mcdonald, 但見佢搞年青化就知佢係target緊年青一代同埋上班一族啦
: c4 q  |, p; v) y& f4 A, i7 ?# G  a7 N$ t
睇佢個business overview, 佢個target應該係d有要求, 追求quality of life o既人0 C* F1 L! q  n* n1 u$ N2 a5 I, V
只係隨口up, 冇認真諗過
9 n% T4 d1 o& g
# T% {" l6 B; [7 I* m嘩..d佬好勁呀

kuru

d228216版主真係版主, 估唔到26fun都咁有教育意義,
0 m5 X9 {* h* g' p$ r! w+ }. o! h下次有英交唔識都要麻煩下你~

haukwankin

同意...做版主都要博學多才，哈哈...

d228216

Originally posted by kuru at 2007-11-28 04:57 PM:0 r  s. o6 `" q" f( ~
d228216版主真係版主, 估唔到26fun都咁有教育意義,
3 l# s# A. t2 e9 T7 _* q下次有英交唔識都要麻煩下你~

; p7 M& f! n2 t+ m- s0 _. q
" L# K* l/ v& S5 K+ J( D3 m
細佬只係個小學程度既姑離佬而已....- N4 R1 g: I+ r

, l7 W- O+ Q' S3 o& g2 @得閑就炒吓股揾d酒錢...既市井流氓
( p5 M; Y" ~8 R) K6 J, V% ~# i/ Q. W! j
假期就去影吓明星娛樂吓.....既影相佬
% q9 e; g* W0 I& n# j, G( I2 ^* ]1 }/ }. S( o4 D; c

" g) w: O/ R# R; P0 z; p# u[ Last edited by d228216 on 2007-11-28 at 08:28 PM ]